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Purple Wave earns top awards in national marketing competition

Wed., Aug. 3, 2016 - 11 am | Aaron Traffas, CAI, ATS, CES

Winners of the 2016 National Auctioneers Association Marketing Competition, presented in partnership with USA TODAY, have been announced, with Purple Wave taking two first place awards in the Digital & Social Media division. With these two first-place finishes, Purple Wave has won a total of 35 national awards since 2008.

Aaron Traffas accepts marketing awards

Aaron Traffas accepts Purple Wave’s two awards alongside NAA President John Nicholls and USA Today representative Toussaint Hutchinson

Purple Wave won the Radio: Company Promotional category with the commercial for the new launch. The other prize was in the category Radio: Auction Promotional for the commercial promoting the March 16 ag equipment auction.

Award winners were formally recognized during the NAA Marketing Competition Awards Reception in Grand Rapids, Michigan, during the NAA’s 67th International Auctioneers Conference and Show, on July 21. Aaron Traffas accepted the award.

Overall, the annual NAA Marketing Competition, presented in partnership with USA TODAY, continues its rise as the premier contest for NAA members to showcase their marketing efforts. The total number of entries continued its steady climb seen over the past several years, as did the quality level of those entries.

This year’s contest highlighted coast-to-coast, top-level marketing efforts as winners from 20 states emerged. The competition featured 56 sub-categories in seven categories: Postcards, Brochures & Catalogs, Newspaper/Magazine Print Ads, Public Relations & Marketing, Digital & Social Media, Photography and Auction Marketing Campaign of the Year.

The task of determining winners was given to a panel of marketing and advertising professionals, all of which have backgrounds in branding, promotion, media, public relations and graphic design. Judging criteria included considerations such as creativity, ad effectiveness, clarity and visual appeal.

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Past auction results

Tue., May. 17, 2016 - 1 pm | Aaron Traffas, CAI, ATS, CES

As we continue to make improvements to our website, we’re always listening to customer feedback. While our past auction results have always been available, some customers suggested that navigating to past auctions wasn’t quite as easy as it has been in the past.

resultsIn addition to speed and performance enhancements, our latest round of website upgrades includes the addition of a results link in the primary navigation menu at the top of every page.

The new auction results page lists the five most recent auctions, as well as links to display recent auctions by month or asset type.

Our past auction results are immensely valuable for lenders, contractors, producers – any perspective buyer or seller who is trying to estimate the fair market value of equipment will now find our auction results easier to access.

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Jim Kidwell inventory reduction auction

Mon., Apr. 11, 2016 - 4 pm | Aaron Traffas, CAI, ATS, CES

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Hello and welcome to Purple Wave’s Auction Podcast. My name is Aaron Traffas. We’re conducting an inventory reduction auction of construction equipment near Greenwood, Missouri, that will close on April 21.

kidwell_fullThe seller is the Jim Kidwell Construction Corporation, which is a dirt working company that’s served the Kansas City Metro area for the last 50 years. Founded by the late Jim Kidwell in 1965, they’ve focused on grading and excavating and even branched out into concrete and asphalt recycling. Now, with Jim’s brother Russell at the helm, as they enter their 51st year of operation they’ve decided to right-size their inventory to concentrate their core business of dirtworking.

2007 John Deere 400D articulated haul truck

2007 John Deere 400D articulated haul truck

They’re selling nearly 100 pieces of equipment that they’ll no longer need. Based on the success they’ve had with our no-reserve internet auctions in the past, they’ve once again elected to use Purple Wave to liquidate this equipment package for them.

The inventory comprises dozers, a skid steer and attachments, heavy trucks, tractors, an excavator, shop tools and more. Highlights include the two off-road haul trucks, both 2007 John Deere 400Ds, a 2005 Caterpillar 953C crawler loader, a 2006 John Deere 650J LGP dozer, a 1996 Mack CL613 large tank water truck and a 2012 Takeuchi TB1140 compact excavator.

2012 Takeuchi TB1140 compact excavator

2012 Takeuchi TB1140 compact excavator

Jim Kidwell Construction is well known for taking care of its equipment, and in addition to the well-maintained production equipment, they’re also selling a collection of antique equipment from Jim’s days in an antique tractor club. This collection includes restored dozers from the late 1940s and ’50s, a Ford Jubilee tractor and an Allis Chalmers pull scraper.

Everything in this auction is located at the Jim Kidwell Construction yard in Greenwood, Missouri, which is just southeast of the Kansas City Metro area. Inspection times are scheduled from 10 a.m. to 3 p.m. on Thursday, April 14, and from 9 a.m. to 4 p.m. on Wednesday, April 20. In the event that you’re interested in inspecting the equipment but can’t make it to the open inspection, contact Aaron McCulloh at to make special arrangements.

1952 Caterpillar D6 dozer

1952 Caterpillar D6 dozer

After the auction, buyers have 48 hours to complete payment to Purple Wave. Once payment is complete, buyers can pick up and remove the equipment in the two weeks following the auction during Kidwell’s business hours of 7 a.m. to 3:30 p.m. Monday through Friday. Special arrangements may be made by contacting Aaron McCulloh, again, at

Bidding for the Jim Kidwell Construction Corporation inventory reduction auction is open now and will close on Thursday, April 21, beginning at noon. If you have questions about any of the assets listed, or you’d like to take a look at an item before placing a bid, stop by during one of the open inspection periods on Thursday, April 14, from 10 a.m. to 3 p.m. or Wednesday, April 20, from 9 a.m. to 4 p.m.

Like all Purple Wave auctions, there are no reserves or minimum bids. Items receiving bids in the last few minutes will be automatically extended to give everyone a fair chance to bid. There’s no advantage to waiting, so view the complete inventory listing – and place your bids now – at

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JP Pipeline Construction equipment reduction auction

Fri., Apr. 1, 2016 - 4 pm | Aaron Traffas, CAI, ATS, CES

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Aaron Traffas: Hello and welcome to Purple Wave’s Auction Podcast. My name is Aaron Traffas. We’re conducting an equipment reduction auction of dirt working and pipe laying equipment for JP Pipeline Construction near Inman, Kansas, that will close on April 14. I’m speaking today with Jeremy Praytor about this event. Good afternoon, Mr. Praytor, and thanks for joining me.

Auction flyer

Auction flyer

Jeremy Praytor: No problem. How are you today?

AT: I’m doing well. Let’s say I’m a bidder from outside of your area who has not heard of JP Pipeline Construction. Tell me about your company.

JP: Yes, sir. My grandpa started this company back in the mid-60s. Then, my dad purchased it from him. From there we’ve had a couple name changes, but we’ve been running under the JP name since 2004.

What kinds of work do you do?

We do pipeline construction, maintenance work – any type of work that has to do with steel welded pipeline.

Tell me about your footprint. What geography do you serve?

We primarily work Kansas and the edges of the surrounding four, but, you know, when the work slows up in our area we do venture out and go a little further if we need to.

2006 Komatsu D61EX-15 dozer

2006 Komatsu D61EX-15 dozer

This event is billed as an equipment reduction auction, which implies that you’re not going out of business, yet there are several nice pieces of fairly large equipment here. Tell me why you’ve decided to sell this equipment now and why you’ve decided to do it by auction.

With our reduction in work volume the last few years, we basically – we just got too many pieces, so we’re trying to thin down our fleet and kind of keep around just what we’ve been using and what we see using for the next short while. I think it’s just time to kind of scale back a little bit and let some of our stuff go that we’re just not using at the time.

I’m sure you investigated several options for selling. Why, in the end, was Purple Wave selected to conduct your event?

Well, from looking around – I mean, obviously, the first thing that jumps in somebody’s mind is Ritchie Bros. We’d looked at them, too, and had some friends of our suggest Purple Wave. It just looked like the right way to go with their marketing system, and on the back side of that we won’t incur the expense of having to haul all our stuff to an outside auction location.

Well, tell me about the auction. How many pieces and what types of equipment will we be selling?

1996 John Deere 550G LGP pipelayer

1996 John Deere 550G LGP pipelayer

Yes, sir. We’re looking at letting go 51 pieces of construction equipment. It’s anywhere from trucks to dump trucks, pipelayers, dozers, excavators – you know, just about anything somebody would need to work in the pipeline industry.

Tell me about a couple of what you would consider to be highlight pieces in this auction.

Well, being a pipeline contractor, I’m pretty partial to all of our pipelayers. That’s kind of a signature piece for a pipeliner. On the outside of that, two of our excavators – the 200 Komatsus and the D61 Komatsu dozer are stuff that we purchased new. That’s probably the creme of the crop as far as our equipment goes.

Tell me about your maintenance schedule. Has it all been fairly well maintained?

2008 Komatsu PC200LC-8 excavator

2008 Komatsu PC200LC-8 excavator

Yes, we have a full-time mechanic that keeps our stuff maintained. When it comes in out of the field, it gets checked over. We probably – we’re really close to having everything serviced out at about 500 hours, which, dictating – you know, out on the job, you just never know if that’s feasible or not, but we try to stay right around 500 hours. And we do it all in house.

I see from the listings that everything is at your place there near Inman. Tell me about the auction location. Is it easy to get to?

Yes, sir. We’re located at 81 Arrowhead Road, Inman, Kansas, which also translates into – we are on the southwest corner of Arrowhead Road and First Street in McPherson County.

We have open inspection periods scheduled on Friday, April 8, and Wednesday, April 13, from 9 a.m. to 3 p.m. both days. In the event that somebody cannot attend either of those days, but still wants to be an interested bidder and take a look at something before bidding, what would he need to do to schedule an inspection time?

If they would be so kind as to give me a call on my cell phone at 620.200.7724, I’ll be more than happy to see if we can make accommodations. Between myself and my dad, somebody’s always around and they’re more than welcome to call and schedule a time to come take a peek if they can’t get to the open house.

Let’s talk about after the auction. Once a buyer has paid Purple Wave and has invoice in hand, what does he need to do to arrange pickup?

Same thing again – if they’ll call on my cell phone, we’ll arrange to have somebody here, which – my mechanic’s here five days a week, so they just give us a call and we’ll make sure somebody’s here to give them a hand and help them get it loaded.

Jeremy, some of this equipment is fairly large such that it might take some time to arrange for transportation. How long do buyers have to remove their purchases?

2005 Vermeer T800HT trencher

2005 Vermeer T800HT trencher

I would like to see everything out within two weeks, but I also understand, working in the construction field, that sometimes that’s not feasible. You know, if somebody wants to call and make arrangements, we’ll help out any way we can.

I’ve been speaking with Jeremy Praytor about the JP Pipeline Construction equipment reduction auction. Thanks again, Jeremy, for visiting with me this afternoon.

Thank you, and have a good day.

You too. Bidding for the JP Pipeline Construction equipment reduction auction is open now and will close on Thursday, April 14, beginning at 1 p.m. If you have questions about any of the assets listed, or you’d like to take a look at an item before placing a bid, stop by during one of the open inspection periods on Friday, April 8, or Wednesday, April 13, from 9 a.m. to 3 p.m.

Like all Purple Wave auctions, there are no reserves or minimum bids. Items receiving bids in the last few minutes will be automatically extended to give everyone a fair chance to bid. There’s no advantage to waiting, so view the complete inventory listing – and place your bids now – at

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New website improvements

Mon., Mar. 7, 2016 - 5 pm | Aaron Traffas, CAI, ATS, CES

We recently introduced many new improvements to our website to ensure that we will continue to be the easiest, most straightforward way to sell and buy used equipment. These updates will make items easier to find and keep track of on any device.

New search
Now you can search from any page, with a new interface that allows searching for items in both upcoming and past auctions. The controls on the left side of the page allow for instant filtering, with item counts, so you can quickly and easily find what you are looking for. Use the browse button in the upper right hand corner to quickly look at all of our inventory.

Personalized item tracking
Once you have logged in, you will find a new section on the left side of our site called My Items. Here you can track each of the items that your are bidding on, watching or selling.

Mobile friendly
Now you can use on any device, without an app. We upgraded our site to offer you the best auction browsing of anyone in the industry. Whether you’re on a phone, a tablet or a desktop, take with you anywhere.

Let’s examine these new updates and features in detail.

Bidding locations


Bidding locations

You can now bid from five separate locations.

1. My items (bidding)
2. My items (watching)
3. Item details page
4. Main item list
5. My account

My Account


My Account

My Account now replaces the customer portal. From the My Account link, you can access your historical activity including bidding, watching, won and sold activity. Additionally, you can view your local territory manager and edit your profile, including changing your email, password, address or communication preferences.

Watching items


Watching items

Watching an item becomes easier than ever. Now, once you have watched an item, it becomes available in the left hand My Items widget under the watching tab. We will keep all of your watched items in this tab until three days after the auction closed. At that time, they will be available to view in the My Account, which keeps a history of all watching and bidding activity.

Maximum bids


Maximum bids

You can now also see your maximum bid amount. Once a maximum bid has been placed, the amount is shown under the Set Max box. Once this maximum has been exceeded, the displayed bid will disappear.



New search and filter

We have all new filters and categories. Now, when you click into an auction, you get to see the inventory immediately. With the new search, all of the power of our equipment segmentation is available at your finger tips.

The upgraded uses a robust search technology. This search allows for very fast results over a large data set. You can filter any auction or text search with the filters on the left hand side of the page. In addition to viewing the results, any potential filter also has the count of the results listed next to the filter. This is a feature of guided search one of the many new additions to



Informational videos

Our new site now features one minute informational videos. These videos cover buying, selling, general information and career opportunities.

​We’re excited about the improvements we’ve made to If you have questions or comments, please don’t hesitate to leave feedback.

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Mark Campbell is new territory manager in North Texas

Mon., Jan. 11, 2016 - 3 pm | Aaron Traffas, CAI, ATS, CES

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Aaron Traffas: Hello and welcome to Purple Wave’s Auction Podcast. My name is Aaron Traffas. Today, I’m speaking with Mark Campbell, Purple Wave’s new territory manager for North Texas. Good morning, Mark, and thanks for joining me.

Mark Campbell: Good morning, Aaron. How are you this morning?

AT: I’m doing well, thanks. Mark, tell me about yourself. Where did you grow up?


Mark Campbell

MC: Aaron, I’m glad you asked that. I really kind of share my loyalties to a couple different places, but I was actually born in Norfolk, Virginia. Then, at about the age of six years old, my folks actually moved to Virginia Beach, which is just about 12 miles east of there. It was a great place to grow up.

How did you get from Norfolk, Virginia – and I’d love to hear you say Norfolk again – how did you get from there to the Midwest?

Actually, it was through a series of events. When, actually, I was about 13 years old, my father accepted a job from two gentlemen that he was working with in Columbia, South Carolina. So we pulled everything up lock, stock and barrel and relocated to Columbia, which is the capital city of South Carolina, an absolutely beautiful state. There, I continued my education until I actually finished at the University of South Carolina. After that, I had a brief stint in professional baseball for about three or four years, and, unfortunately, suffered an injury and was unable to continue that career. That led me to look for other things to do to make an honest living, actually, since baseball was actually what I was planning on doing most of my life. I actually ended up moving to Texas, where I heard that there was lots of opportunity.

Sure. I’d love to spend the whole podcast asking you questions about baseball, but what was your field of study at the University of South Carolina?

It was sales and marketing.

Okay. So you have a background in sales and marketing and you move to Texas. What careers did you have between then and now? Have they all been sales-related?

Actually, I have been in sales my entire life. I did plan a little bit for the future, unbeknownst to me, buy getting a marketing degree and career. I’ve been in sales and started in the automotive sales. I enjoyed it for about nine years, but decided that there were other opportunities out there for me that may require a little less hours.

Sure. How did you end up finding Purple Wave? What brought you to us?

Actually, I was doing some data capture for a customer. There are select marine dealers in the area and stuff that aren’t maybe quite as Internet savvy as some people are, so I was doing some data capture for one of my customers and was actually posting some items on Craigslist and came across it there, believe it or not. I was really intrigued and excited about it, so I went ahead and sent a resume in to Jason and that’s kind of where we are now.

So the ad that you saw on Craigslist, was that an ad for one of the items in our upcoming auctions or was that actually an ad looking for a new hire?

It was actually an ad for a hire for a territory manager.

Okay. Well, that’s a good thing we had it posted then, isn’t it.

Well, it is. I was really intrigued by the ad, and then, of course, it immediately took me to the Internet site and stuff – you know, Purple Wave. I really liked what I saw. Having a great deal of equipment experience and stuff through the John Deere dealers and the Case dealers that I’d worked for, it just felt like it was just a natural fit for me.

You mentioned sales experience with heavy equipment with John Deere and Case. Tell me about that. I assume that came after your experience in the auto industry.

Actually, work started in 1997 and I worked through 2004. Most of the time was spent with John Deere with RDO Equipment Company in both Dallas, Texas, Fort Worth, Texas, and, also, Phoenix, Arizona. Then after I came back from Phoenix to Dallas, a gentleman that actually had started RDO, one of the regional vice presidents and stuff of that, actually had just purchased a number of Case dealerships and he recruited me to go to work there, and I did.

We’re recording this in the second week of January. You started about a month ago. Is that right?

Actually, the first week in December, that’s correct.

Okay, so you’ve got about a month for us on the ground. Tell me about your district. What do we mean when we say North Texas, for those of us not from North Texas, and what kind of response have you seen as you’ve been beating the bushes?

Mark's territoryWell, the response has been really, really positive in just about all aspects – visiting both previous customers that I’ve serviced in the other industries, and also the new customers and stuff and people that are currently doing business with Purple Wave. It’s been a really encouraging and very exciting experience so far. You know, I primarily work the Dallas-Fort Worth metroplex area and all the surrounding counties that attach to those and the secondary counties, both north, south, east and west. It’s a very diverse, very exciting territory to work in and I’m just pleased to be on board.

Well, we’re pleased to have you. Tell me about your position. What are your roles and responsibilities and what are you finding an average day looks like?

Well, you know it really starts early in the morning – it’s tough. If you want to get around in the metroplex, you really kind of got to pick and choose your battles and which way and which direction as you actually head out. It requires a little bit of computer time first thing in the morning to make sure my directions and contacts and stuff are going to be available. Then, after personally contacting them, basically, actually head out and put in some windshield time to physically go and visit all the customers and stuff. Being a very wide expanse area, obviously, it does require a lot of windshield time during the day, but it’s all good.

Well, Mark, tell me about some of your personal interests. What kind of things do you like to do in your spare time?

Well, I’m a very avid fisherman. Unfortunately, I don’t get the chance to do that as much as I’d like to. Growing up in Virginia Beach, we used to go fishing virtually every weekend. That was, of course, salt water fishing. Primarily down here, in the area that I live in right now, is primarily fresh water fishing. So I don’t get a chance to do that as much as I’d like to. I like to plan at least one trip a year, if possible, to go down to the gulf and do some fishing with some friends. If I can’t do that, a little bit of golf – and restoring old motorcycles, that’s a big hobby of mine.

I’ve been speaking with Mark Campbell, Purple Wave’s new territory manager in North Texas. Thanks again, Mark, for joining me this morning.

It’s my pleasure, and I’m looking forward to an exciting year ahead with Purple Wave.

Find Mark on the web at Contact him at or call 214.280.2606.

Subscribe to Purple Wave’s Auction Podcast on iTunes. Search iTunes for “Purple Wave” or use the link to subscribe with the podcast app of your choice on the podcast page on our website at

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Brian Hemphill in the upper Midwest

Tue., Dec. 29, 2015 - 4 pm | Aaron Traffas, CAI, ATS, CES

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Aaron Traffas: Hello and welcome to Purple Wave’s Auction Podcast. My name is Aaron Traffas. Today, I’m speaking with Brian Hemphill, Purple Wave’s auction director for the upper Midwest. Good morning, Brian, and thanks for joining me.


Brian Hemphill

Brian Hemphill: Good morning.

AT: Tell me about yourself, Brian. Where did you grow up?

BH: I grew up in Omaha, Nebraska.

And where do you live now?

I am still currently in Omaha, Nebraska.

Alright. I understand you have a couple of different degrees. Tell me about your education.

My education – I went to a private high school in Waco, Nebraska – Nebraska Lutheran High School. After that, I went a short stint in college and then went straight into the working community. I had a few different – couple different jobs in the restaurant and food business. Then I went back to college and got two degrees, one in business management and one in merchandising management.

Well, after you graduated, it’s my understanding you had a couple of different careers. Tell me about those.

I did have a couple different careers. I was in the restaurant business for a bit. I managed a couple different restaurants here, actually, in Omaha and one in Norfolk, Nebraska. Then I went back to school. I got done, got my two degrees, spent some time as a food broker – went from a food broker to the equipment industry. I started selling parts and service and new equipment on the industrial equipment side – forklifts, manlifts, those types of things. From there, I owned my own company, a construction landscaping company, for 10 years. After that, the rough time into ’07-’08 kind of ended that stint. I went into – I was in the dental industry as a regional manager for a dental supply company for five years and now I’m here.

How did you find out about Purple Wave? What led you to us?

I was just going through the job search process. I found the ad online. I was hoping – because I had been in a number of different industries I was open to different ones, but I always did like the equipment industry while I was in it. It was just a matter of dealer circumstances why I got out of that. So, I saw the ad and saw the posting and applied and here I am.

Tell me about your district. You’re in Omaha, but you are responsible for the territory managers in what we call the upper Midwest. Tell me about the geography that that entails and what kind of response you’ve seen so far.


Yeah, I cover – I think it’s about 9 states – upper Midwest from Minnesota across to Colorado, North Dakota, South Dakota, Iowa, Nebraska – all that area. That’s where I’m covering. It is a pretty good-sized geography, so there’s weeks where I’m putting on 1500 miles a week, but that’s part of it. I have no problem traveling – like going across the whole countryside, spending time with the guys, taking care of business, doing what we need to do. It’s a growing territory. I enjoy going out, meeting people, telling them, sharing our message and how we can help them out.

You started with us in June, right? So you’ve got about six months under your belt?

Yep. I started the beginning of June.

Okay, tell me about, as an auction director – for somebody who may not be familiar with the way that Purple Wave is structured, tell me about your role and your responsibilities. You’ve mentioned there’s a ton of travel involved in going out and meeting with the guys, but what’s kind of an average day?

Well, as soon as you think you have an average day, then something comes up and changes it. That’s pretty much the same in the majority of industries. My day consists of – when I’m out in the field, spending time with the territory managers, riding along with them, going and seeing customers – current customers, potential customers – making presentations, helping them secure deals and explain to customers how we can benefit, how we can help, how we’re the right choice. I’m doing a lot of trade shows throughout all the industries and the segments that we work in. There’s a lot of trade shows throughout the states that I cover, from construction to banking to ag industry trade shows, so I do a lot of those. And then the home office time – phone calls, marketing, promoting assets that we have online, making sure the right industries and the right people know about what we have online and things that may be of interest to them. It’s a wide variety of different things on different days, which is good, since not the type of person to be sitting behind the desk all day long, so getting out and about is a good thing for me.

It sounds like you’re enjoying it so far.

I thoroughly enjoy what I’m doing. I love being here and every day different things and everything that’s about it so far.

Wonderful. Well, Brian, tell me about some of your personal interests. What kind of things do you like to do in your spare time?

A number of different things, however, I do have teenage kids. They are all involved in sports. My oldest just graduated this past year. I’ve got a 15-year-old boy that’s in competitive basketball that takes up a lot of time. As far as right now, watching – doing things with the kids and watching them compete in their athletics and sports. Like I mentioned, with my one boy, we travel throughout the country for tournaments. He’s now a freshman in high school so he’s playing varsity basketball – so going to his games and watching those, that takes up the majority of it. When I’m not doing that, I work out, go to the gym, spend time – when I can, I like to go out and fish. My oldest boy now is not in the competitive sports. He’s done with high school now. Pretty much kid things – it’s always revolved around family and around those sorts of things.

I’ve been speaking with Brian Hemphill, Purple Wave’s auction director for our northern territories. Thanks again, Brian, for joining me this morning.

Thank you very much.

Find Brian on the web at Contact him at or call 402.679.8965.

Subscribe to Purple Wave’s Auction Podcast on iTunes. Search iTunes for “Purple Wave” or use the link on the podcast page on our website at

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Section 179 and bonus depreciation extended

Mon., Dec. 21, 2015 - 1 pm | Aaron Traffas, CAI, ATS, CES

Recent legislation passed through Congress and expected to be signed into law in the next few days will permanently set the Section 179 deduction limit to $500,000 and extend the 50% bonus depreciation until 2019. These changes give business owners and producers more options for tax planning and more certainty in what to expect from the tax code in the next few years.

Purple Wave has three auctions left this December, and making equipment purchases from these upcoming auctions could be a great way to capitalize on some of the benefits for individuals and businesses included in this legislation.

Learn more at or consult your tax adviser.

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Philip Butler in southwestern Kansas and northwestern Oklahoma

Fri., Dec. 18, 2015 - 2 pm | Aaron Traffas, CAI, ATS, CES

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Hello this is Aaron Traffas with Purple Wave and another in our series of territory manager interviews. Today, I’m speaking with Philip Butler, Purple Wave’s territory manager for southwestern Kansas and northwestern Oklahoma. Good morning, Philip, and thanks for joining me.

Philip Butler

Philip Butler

Good morning. Thanks for having me.

Start by telling me a little bit about yourself. Where did you grow up?

Well, Aaron, I grew up in eastern Colorado. Just pretty much right on the Colorado-Kansas border is where I grew up.

Tell me about that. Did you come from a farming background?

I did. As many people know, out in that country it’s primarily all farming. I grew up on a mid-sized – I guess you would call it a small- to mid-sized family farm out there and grew up farming from when I was old enough that Dad could throw me behind the wheel of whatever needed moved. We farmed about 8000-9000 acres of farm ground and ran 200-300 head of cattle. We always had yearlings we took in and ran through the wintertime, so that was life growing up.

Where did you go to school?

I went to high school out there in a little rural school, Plainview High School, and from there made my way to Hays, America, and attend Ft. Hays State.

Well, after Hays, you pursued a couple of different careers before finding us. Tell me about those.

Well, you know, working through college, of course – picking up odds-and-ends jobs, I did a lot of dairy work and a lot of sale barn work and passed college into farm retail and that led me on a twisted turn into the world of construction. I worked a number of years for Foley Equipment and covered the same territory that I’m covering right now, down in southwestern Kansas. From there I was selling sprayers – Apache, Spra-coupe sprayers for Simpson Farm.

Tell me more about your position with Foley Equipment. What did you do for them?

Well, actually, when I started with Foley’s, I started out as a parts counter man and from there moved into the parts manager position for the Dodge City location. The next step up was into the service manager over the four service shops and foremans and 21-22 county area there in southwest Kansas. That was my current role whenever I left Foley’s.

How did you end up with Purple Wave?

Well, that’s a great question. I was looking for a new challenge and happened to stumble upon it, to be honest with you. I started visiting with folks there in Manhattan and the more we visited, the more intrigued I became and it kind of fell together.

You mentioned you’re covering the same area now that you were when you were with Foley. Describe that area, if you would. I mentioned southwest Kansas and northwest Oklahoma, but what range does that entail?

Philip's territory

Philip’s territory

Well, the geographical range where I’m covering is essentially from Ness County west to the Colorado state line and then Ness County south to Woodward, Oklahoma. Then take that all the way back into the panhandle and down into the corner of Kansas – a very, very diverse area, I believe. A lot of people look at that as, you know, not a lot out there. There’s so much out there – very diverse with agriculture, cattle, dairy, feedlots, construction, oil and gas. There’s all sorts of things that go on in southwest Kansas.

And all of those industries you mentioned need to move and manage equipment. You started for us in October, which is, as we record this in mid-December, just under two months ago. How has your experience been so far?

Oh, it’s been terrific. It has honestly been terrific – a great team environment. It is definitely a group effort. Reception from the customer base has been wonderful – receptive to me coming in as the new guy, if you will. I talked to a lot of people that are current customers of Purple Wave and have had an opportunity to talk to a number of people that are not that familiar with Purple Wave and had the chance to sit down and visit with them and talk about that.

Well, for anyone who might not be completely familiar with how Purple Wave is structured, you are a territory manager. What does that mean? Tell me about your role and responsibilities. What’s going to be an average day?

Well, that’s a great question, Aaron. I’m still figuring that out as we go, here. Right now my duties as I’m rolling through this at this point is to be out in that territory, again, promoting Purple Wave, promoting what it is that we do – and how we do it for the best interests of the customer. What does a normal day include? There is no normal, other than you’re out there in front of people going over the product and service that we sell. You may have your day planned and find out that it gets changed for you very quickly at 7:30 in the morning. So, you’re out and about and you roll with the punches.

Well, it sounds like you’re enjoying it so far.

I am enjoying it. I’m really enjoying it.

Tell me, Philip, about some of your personal interests. What kind of things do you like to do in your spare time?

Oh, as little as possible, Aaron. No, I – being with my family, that’s the highlight for me. I’ve got three kids at home. They’re ranged from 14 to 4 and we’re on the go constantly with the kids to one event or another. A lot of basketball’s going on right now, as everyone can imagine. My kids are very active around the farm, here. They’ve got their own sheep herd and chicken herd. We do some haying in the summertime and there’s always something to do. It’s never a dull moment when you’re hanging out with your family.

I’ve been speaking with Philip Butler, Purple Wave’s territory manager for southwestern Kansas and the Oklahoma Panhandle. Thanks again, Philip, for joining me this morning.

Aaron, thanks for having me. I appreciate it.

Find Philip on the web at Contact him at or call 620.253.4148.

Subscribe to Purple Wave’s Auction Podcast on iTunes. Search iTunes for “Purple Wave” or use the link on the podcast page on our website at

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Post by A

December 2015 relocation auctions

Mon., Nov. 23, 2015 - 6 pm | Aaron Traffas, CAI, ATS, CES

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Aaron Traffas: Hello, this is Aaron Traffas with Purple Wave. We’re conducting relocation auctions in Wichita during the first week of December for True Value and Absolute Natural Stone. I’m going to visit with Bob McBride, Purple Wave’s territory manager in Wichita, about these events. Good morning, Bob, and thanks for joining me.

Bob McBride

Bob McBride: Hey, good afternoon, Aaron.

AT: Bob, these two auctions for True Value and Absolute Natural Stone are related. Tell me about the interesting circumstances.

BM: Yes, Aaron. These businesses are owned by the same party, and they’re having to relocate the business due to eminent domain. Their property – their business property there is being taken for highway improvements between Kellogg Avenue and the Kansas Turnpike, so that’s the reason for the auction for Absolute Natural Stone and their True Value Rental store.

Well, let’s talk first about the True Value Rental equipment. That auction begins to close Thursday, December 3, at 1 p.m. Right now, I see over 150 items listed on the website. What kind of equipment is True Value selling?

True Value Rental auction flyer

We have a full complement of rental store equipment: skid steer, excavator, trailers from A to Z, mini-skid steer, stump grinders, trenchers, light plant, and then a full complement of tools from the showroom floor. You know, one of the highlight pieces is a 2015 Bobcat skid steer. Aaron, it has 27 actual hours on it. They also have a 2015 Bobcat compact excavator – 33 hours on it. You’ll see that the remaining equipment will all be the same vintage and very low hours, if any hours at all. We might mention, Aaron, that this store was opened in May of this year, so a lot of the equipment being offered in the True Value Rental store – much of it has never been out for rent. Those pieces that have, like I mentioned with the skid steer and the excavator – very low hours. In several of the other larger pieces, you’ll see similar hours. Again, as we mentioned, the auction is due to a forced relocation, so they never anticipated when they opened the store in May of this year that they’d be looking at having to close it down. So a very unique opportunity, it’s very seldom that we have the opportunity to sell such late model, current year equipment. Again, some not used at all and those that have been used, very, very low hour. Condition is very good on everything.

Tell me about the Absolute Natural Stone auction. It’s a little different story, both in type and number of items. I see over 700 pieces that will close on Friday, December 4 – the next day, beginning at 10 a.m. What are we selling in this event?

Absolute Natural Stone auction flyer

Sure. This is their stone inventory. The proprietors of this business, they’ve been in the landscape stone business for many, many years and opened the rental store in the last year to complement that business. The Absolute Natural Stone side, this is all their landscape rock inventory. There’s actually – they’ll be 720 lots that we’ll be selling, from edging and retaining walls, boulders, moss rocks, native limestone, water features, etcetera, etcetera. So, again, a big offering of their landscape supply – stones and boulders, etcetera.

Occasionally, with auctions that have high piece counts, we change the rate at which items will close. We’re doing that here, aren’t we.

Yes, we are. Now on the True Value Rental side, on December 3, will close at our normal one item per minute, subject to our five minute auto extension feature. On the Absolute Natural Stone side, we will be selling four items per minute. Now, that’s a rapid rate of sale. What we’ve done to help buyers manage their purchases at that rate of sale – we have the inventory broke down by type or categories. We will spread similar inventory, or like-kind inventory – we will spread it throughout the auction so that folks can react in time and get the items they want. I’d also encourage buyers to use our max bid feature. I know so many buyers love the thrill of the last-minute bid and watching the auction online with their finger on the trigger, so to speak – on the mouse. But I would encourage people strongly to use the max bid feature. We joke internally, set it and forget it. Place your bid. The system will only deploy your bid as needed – nothing more, nothing less. I would bid with confidence with that max bid feature and use it to ensure that you don’t miss out on any of the items you want, particularly at that rate of sale of four items per minute.

2015 Bobcat S570 skid steer

2015 Bobcat S570 skid steer

That sure sounds like a good strategy, to encourage somebody to go through now and get those bids placed so he or she isn’t trying to scramble during what’s sure to be a hectic time as that auction is closing. Unlike many of our events where we might just have one or two days of open inspection, these events have the convenience of being located at a store that has traditional business hours. When can somebody come and take a look at something before placing a bid?

You bet, Aaron. They can look Monday through Friday, 8 a.m. to 5 p.m, and then they also have Saturday hours from 9:30 a.m. to 3 p.m., so no need to call. Just stop by during those times. We have the times listed on our website under that auction – under both auctions. So, again, just stop by any time during those business hours and inspect the items you’d like to look at.

Those are pretty generous inspection times, but if somebody cannot – absolutely cannot make it during those times, we do have contact information up for the seller, don’t we, so that somebody can make a special appointment?

We do have contact number for the seller.


2015 Bobcat E35i ZTS compact excavator

2015 Bobcat E35i ZTS compact excavator

You’re welcome to phone, but I would encourage them to look during those business hours if they can.

Well, tell me about removal. After buyers have made payment to Purple Wave and have invoice in hand, when can they go pick up their purchase?

So it even gets a little more generous, Aaron. They’ll have their standard business hours for pickup, post auction, Monday through Friday, 8:30 a.m. to 5 p.m., and then they’re offering both Saturday and Sunday pickup hours post auction as well. So, on Saturday, December 5, and Saturday, December 12, folks can pick up between 9:30 a.m. and 3 p.m., and then Sunday, December 6, the weekend immediately following the auction and then the following, December 13, Sunday, again, 11 a.m. to 3 p.m.

Will loading assistance be available?

Yes, they will have load-out assistance available to load those heavy boulders and such, they’ll have a forklift and skid steer to load those items out.

I can imagine some fairly large loads of rock and other items from the stone auction, and this being subject to the eminent domain conditions I’m going to guess there’s a pretty hard deadline for removal. When does everything need to be removed from both locations?

Running water feature

Running water feature

Yes, thank you for asking. Time is of the essence. I would encourage buyers, that after you’ve made settlement on your purchases, come as quickly as you can to pick your items up. There is a pickup deadline of December 18. That is the very last day that you can pick up your items. Again, I would encourage folks to pick up early. There is two load-out machines and they’re handling load out, but if everyone waits until the last day, why, that could get very hectic. So, again, like I said, time is of the essence. Get your items picked up as early as you can. Again, December 18 is absolutely the last day that these folks will be there conducting load out, so there is no time after the 18th that one can pick up a purchase. Please, please adhere to that deadline and, again, the earlier the better.

Bob, is there anything else that you want to mention about one or both of these events?

Colorado red sand stone bench

Colorado red sand stone bench

The only thing I’d say, Aaron – over the years, we’ve had the opportunity to sell lots of things. It’s a very rare opportunity – I can’t ever recall in 20 years of being in the auction business that we’ve had the opportunity to sell brand new equipment like this – out of the rental store, I’m speaking specifically. It’s not an everyday occurrence where folks open a store and liquidate the assets in the same year – really within a handful of months from the time they opened. Like I said, the True Value Rental store opened in May of this year and, again, unforeseen loss of the business property to eminent domain – they’re having to sell these assets. So everything is – we could say new, unused, for the most part. Like I said earlier, those pieces that have been out for rent – very low hours, condition very, very good. Gosh, I would encourage folks to look at the inventory. Go out, look at the assets. The business owners are very nice, very accommodating. I think you’d be very pleased at what you see, both in equipment and if you’ve got an upcoming landscape project or if you’re in that line of business and you want to stock some inventory. Lots of product – good diversity on the landscape rock side. I think folks would just be pleased with both offerings here coming up very shortly.

I’ve been speaking with Bob McBride, Purple Wave’s territory manager for Wichita, about the relocation auctions for True Value and Absolute Natural Stone that will close the first week of December. Thanks again, Bob, for joining me this morning.

Bidding for the True Value Rental relocation auction is open now and will close Thursday, December 3, beginning at 1 p.m. The Absolute Natural Stone relocation auction will close Friday, December 4, beginning at 10 a.m. If you’re interested in inspecting the items before bidding, stop by either location during business hours or contact to set up an appointment or call 316.260.2100. Like all Purple Wave auctions, there are no reserves or minimum bids. Items receiving bids in the last few minutes will be automatically extended to give everyone a fair chance to bid. There’s no advantage in waiting, so view the complete inventory and place your bids now at

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