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Post by A

RSC auction

Sun., Feb. 12, 2012 - 9 am | Aaron Traffas, CAI, ATS, CES

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RSC auction flyer

Aaron Traffas: Hello, this is Aaron Traffas with Purple Wave. On February 24, Purple Wave will conduct an auction of equipment and vehicles for the rental company RSC. I’m going to speak with Purple Wave’s Founder, Aaron McKee, who’s been working on auction logistics for this event. Good evening, Aaron, and thanks for joining me.

Aaron McKee: Well, good evening Aaron. I’m glad to have an opportunity to talk to you this evening.

AT: This February 24 auction is a large, single-seller auction with many different locations. For anyone who may be unfamiliar with RSC, tell me what RSC does and where they operate.

AM: RSC is one of the nation’s largest rental equipment yards. They sell and rent equipment all through the United States. It’s a company we’ve worked with closely over the last year or two. They’ve got a lot of nice equipment that they roll out of their fleet and some of it they choose to sell at auction with Purple Wave.

As you just mentioned, we’ve sold several times for RSC already. What makes this auction different from those that we’ve conducted in the past?

2007 Ford F550 XL Super Duty service truck

2007 Ford F550 XL Super Duty service truck

Well, a couple of things, Aaron – number one, it’s a little bit bigger auction than we’ve done for them most of the time. Another thing about this auction that makes it quite a bit different from probably any auction Purple Wave has done is we’re selling in a lot of unique locations. We’re selling some equipment from all over the country, a lot of nice equipment in places that we don’t normally go so we’re really excited to get an opportunity to experience some new markets.

What kinds of equipment will be featured in this auction?

There’s kind of a smorgasbord of good equipment that we’ll be selling. Some of it will be equipment from their rental fleet – some light towers, some lifts, some generators and some pieces of equipment that’s in their general rental fleet. The majority of equipment that we’ll be selling is their non-rental fleet – some of the pickups and roll-off trucks and heavy trucks that they use to move equipment, the service trucks that they use to run their business on a day-in, day-out basis. Those pieces of equipment are ones that they’ve replaced with new pieces of equipment – new trucks, new fleet. We’ve been selling a lot of those trucks for them in the past. A lot of times these trucks – there’s nothing wrong with them, they’ve just met the end of their service life for their business and they’re looking for a new owner.

2000 Snorkel TB60 boom lift

2000 Snorkel TB60 boom lift

Talk about some of the marquee items that we’ll sell in this auction.

Well, we’ll be selling several roll-off trucks. Those are always good pieces of equipment that people are looking for. We’ll also be selling some service trucks – some later model, lower mileage service trucks, I guess, than you’d find coming out of a lot of places, definitely well-maintained. One of the things about this sale that is a little bit different as well, Aaron, is that a lot of this equipment is coming in last-minute. They’re making some management decisions about what’s going to be in the sale and what’s not going to be in the sale. So it’s one of those opportunities to watch the website closely, because a lot of stuff is coming in and inventory being swapped – I guess that’s always an opportunity for buyers. We’ve got F250, F350 Super Duty trucks already in and some light towers, but we know that there’s some really nice, heavier roll-off trucks and some heavier equipment-moving equipment coming in.

2005 Ledwell 48' tandem axle hydratail tilt bed trailer

2005 Ledwell 48' tandem axle hydratail tilt bed trailer

Aaron, as we’re recording this, we’re just now seeing the first fifteen or so items going up in this auction. We’ll continue to see additional items listed as soon as we get pictures and descriptions. When do we anticipate having the complete inventory listed?

We don’t always know that answer exactly, when the last item’s going to be up. We know we’ve got guys in airplanes and in cars tonight driving to locations all over the country to get these things listed. We should see the majority of the inventory up in the next week or so.

2005 Skyjack SJIII 3219 scissor lift

2005 Skyjack SJIII 3219 scissor lift

Because this auction features so many different locations, it’s going to be important for prospective bidders to pay close attention to the items’ details. How will inspection and pickup be handled for the many different locations?

Hey, you know, Aaron, that’s one of the great things about working with a company like RSC where they’ve got regular business hours and people that are used to dealing with the general public is when their business is open they’re generally ready to let people inspect the equipment and let people pick up the equipment. I think the most important thing that you need to be looking at in the terms is how far you’re going to have to drive to pick up the equipment because it’s not all going to be in the Midwest.

Is there anything else you want to tell us about the auction, Aaron?

Hey, we’re just excited to be doing it. It’s going to be a nice opportunity to buy some equipment that’s been well-maintained and there might be an opportunity for some buyers to keep their eyes open and make a last-minute purchase.

Aaron McKee, CAI, ATS, AARE

I’ve been speaking with Aaron McKee who has been working on the February 24 RSC auction. Find Aaron on the web at purplewave.com/aaronmckee or called at 866.608.9283 . Thanks, Aaron, for joining me.

Thank you, Aaron. It’s been a good time here and I look forward to the next time.

Bidding for the RSC equipment and vehicle auction is open now and will close Friday, February 24, beginning at 10 a.m. central. Like all Purple Wave auctions, there are no reserves or minimum bids. Items receiving bids in the last few minutes will be automatically extended to give everyone a fair chance to bid. There’s no advantage to waiting, so view the complete inventory with inspection information – and place your bids now – at purplewave.com.

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Post by A

Colorado construction equipment auction

Fri., Feb. 10, 2012 - 1 pm | Aaron Traffas, CAI, ATS, CES

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Aaron Traffas: Hello, this is Aaron Traffas with Purple Wave. This coming Thursday, February 16, Purple Wave will conduct an auction of construction equipment in Colorado. I’m going to speak with James Beal, Purple Wave’s territory manager for western Nebraska, western South Dakota, Wyoming and northern Colorado. Good morning, James, and thanks for joining me.

Colorado construction auction flyer

James Beal: Thanks, Aaron, for calling. It’s good to talk to you again.

AT: We’ve got a couple of different sellers in Thursday’s auction. Tell me a little bit about each of these sellers.

JB: Yeah, Aaron, we’ve got Tony Finley out of Brighton, Colo., with Tri County Parts coming on board with us. He’s kind of happy with the recoveries he’s seeing using us. We’ve had a previous auction with him and he’s back again and just likes what we’ve been doing for him and how we’re taking care of him, so he’s excited about that. A gentleman out in Fruita, Colo., had been talking to some of his friends and they told him how nice of a job we’d done on the Western Slope auction back there in December and told him he ought to be looking at Purple Wave to move his equipment. He is out of the business, but has a couple pieces left and he wanted to try this excavator on there. It’s a John Deere 690E and it’s a really nice machine people ought to be looking at. He’d seen what we’d done, looked over the results and he’s happy and moving forward with an auction with that piece of equipment.

1997 John Deere 690E LC excavator

1997 John Deere 690E LC excavator

This is a low piece-count auction for us, but it does feature some very nice pieces of construction equipment. Talk, if you would, about the assets we’ll be selling.

Yeah, Aaron, we’ve got some really nice pieces of equipment. Not very much on the low end of things here on this sale. We only have 10 items, but they seem to be really nice items, getting some good traction and moving. I’ve got some Caterpillar road graders, a 140H and a couple 140Gs, looking really nice and you need to look at them, look at the videos and see what Tony has on those pieces of equipment over there. He’s got a really nice 988B wheel loader. It’s a little older, but it’s been painted up and looks really nice. The pins are tight and things look really nice when it runs in the video, so be sure to get on and look at that. There’s a 966D wheel loader that came out of a feedlot. It’s kind of in its working clothes. It’s not cleaned up a whole lot so you see just what she was like when she was working there in that feedlot. There’s a video there that you can look over and see just how she runs through her gears and how nice she looks. Then we get down to that excavator out there in Fruita. It’s a really nice looking machine – a ‘97 690E LC with about 7500 hours on it. It’s got a hydraulic thumb there with that 36” bucket so it can do a lot of work and do things for you. It started right up for the video, went through its paces and looked really nice, so you need to get on there and look at that stuff. Also, back there in Brighton, we have a few sets of tires. We’ve got four 29.5-29 Duramax tires that are take-offs – brand new, just were on a machine and they took them off. Be sure to look those over. Then there’s two, brand new 29.5-29 General tires – never been on anything. Be sure to look them over. Then we have our little pickup, a little Ford pickup. A nice little thing to be looking at if you’re looking for something for around the yard and think you can use in your day-to-day life, so be sure and look everything over we’ve got in that sale – some nice quality items.

1993 John Deere 624G wheel loader

1993 John Deere 624G wheel loader

Each of these items is located at one of two separate locations. Describe these locations and how we’re going to be handling inspections and removal for this auction.

Everything there at Tri County is in Brighton, Colo., up there on the north side of town, right on Highway 85 – easy to find. A lot of people know Tony from the years he’s been in business. He’s just put a few items on there but you can call over there to Tony and schedule a time to get in there and drive that thing around a little bit if you want to look it over and even just call Tony and visit about it. He would sure like to tell you what he’s got and let you look things over there. For the one out in Fruita, he’s on another job – a truck-driving job, so he’s on four days and off four, but you can schedule an appointment to get out there and see him. You’ll have to call in to schedule a time to either inspect or to pick up, but everything’s in locations that are easy to get to so there’ll be no problem getting things moved out after the auction.

1998 Caterpillar 140H motor grader VHP

1998 Caterpillar 140H motor grader VHP

Is there anything else you want to tell us about this auction, James?

We’ll, it’s nice to have a Colorado construction equipment auction. You know, we’re kind of focused out here in Colorado, so we’ve got a lot of equipment out here and a lot of poeple watching us. They can see the results we’re getting on all our auctions, which is pretty spectacular at times. We just need to be looking for more people who would like to get on these Colorado equipment auctions. We’re going to have them throughout the year where you can have an auction that kind of focuses on your area, so please give us a call. Call me any time and we’ll come out and look your equipment over and talk over what we can do for you and show you some of the recoveries we’ve gotten for what you have. We’d sure like to work for you in the near future.

James Beal

I’ve been speaking with James Beal, Purple Wave’s territory manager for western Nebraska, western South Dakota, Wyoming and northern Colorado. He’s been working on the February 16 Colorado Construction auction and can be found on the web at purplewave.com/jamesbeal or called at 308.464.3344. Thanks, James, for joining me.

Thanks, Aaron. You have a great day.

Bidding for the Colorado construction equipment auction is open now and will close Thursday, February 16, beginning at 9 a.m. mountain. Like all Purple Wave auctions, there are no reserves or minimum bids. Items receiving bids in the last few minutes will be automatically extended to give everyone a fair chance to bid. There’s no advantage to waiting, so view the complete inventory with inspection information – and place your bids now – at purplewave.com.

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press release

Internet auctions grow in popularity for farm and construction equipment

Wed., Feb. 8, 2012 - 12 pm | press release

MANHATTAN, Kan. — Internet auctions are gaining broad acceptance as a way to sell heavy construction and farm equipment, trucks and other major business assets.

That trend was reflected in the 2011 results of Purple Wave, the Kansas-based company that specializes in Internet auctions of heavy equipment. During the year, the company sold more than 20,000 items, according to Jerrod Westfahl, president and CEO.

The company’s auctions engaged over 17,000 registered bidders, and 7,465 different buyers made purchases during the year.

People focus on the fact that our auctions are online, but that’s only part of the reason for our success. You don’t attract 150,000 potential bidders a month just by having a great website. We also put a lot of work into a straightforward, simple way of doing business that appeals to sellers and buyers alike,” said Westfahl.

Part of Purple Wave’s formula is efficiency – especially its practice of selling equipment where it is, without moving it to a single location.

“If we’re selling for a dealer, it’ll be at the dealership. If we’re selling for a road builder, it’ll be at the job site or contractor’s yard. It doesn’t have to be moved to a far-away auction site, and that saves both time and money, resulting in more cash for the seller,” said Westfahl.

It also ensures a steady stream of items offered. “We don’t have to wait for weeks or months to get everything gathered in one place for a giant sale. If somebody in Oklahoma is looking for a tractor, they can see what’s available at purplewave.com, go inspect the machine, then return home and put in their bid,” he said.

Transparency is a major factor in the company’s growth, he said. “Everything’s out in the open. The items are available for inspection. The entire bid history is available throughout the auction. This gives people confidence in the process, and that makes them more willing to bid,” he said.

Most importantly, it’s working, he said. For the year, Purple Wave’s website attracted an average of 73 potential bidders for each asset sold. And, on average eight people bid a total of 16 times on each asset.

“That’s important, because high participation means you’ll get fair market prices for what you sell. And we’re consistently delivering those prices, which is one reason sellers hire us again and again,” he said.

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Post by A

Traffas receives Award of Distinction from Kansas Auctioneers Association

Fri., Feb. 3, 2012 - 4 pm | Aaron McKee, CAI, AARE, ATS

The Kansas Auctioneers Association held its Winter Convention in Wichita this last weekend on January 27, 28 and 29. On Saturday, our own Aaron Traffas was presented with the Kansas Auctioneers Association’s Award of Distinction.

Aaron Traffas, CAI, ATS, CES

Aaron Traffas, CAI, ATS, CES

Andy Consor, KAA Immediate Past President and Chairman of the Board, presented the award.

In choosing the recipient for the Award of Distinction, the KAA Board of Directors considers the honoree’s lifetime contribution to the auction industry and the Kansas Auctioneers Association. One might think that someone receiving this distinguished award would be a more seasoned member of the association, but that isn’t necessarily true in this case.

Our recipient will humbly tell you that his efforts were just a part of the job in being an active member…Our recipient is an individual who is a great example of someone who believes in active participation in and the value of giving back to both the Association and the auction industry.

We’re proud of the work Aaron has done for the KAA and the way he’s represented our company. On behalf of everyone here at Purple Wave, I congratulate him.

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Post by A

Purple Wave’s auction calendar

Wed., Feb. 1, 2012 - 2 pm | Aaron Traffas, CAI, ATS, CES

We’ve recently added several new auctions to our calendar. Let’s take this opportunity to examine the different types of auctions Purple Wave conducts.

Regular consignment auctions
We routinely sell packages of equipment and vehicles that are high in quality but in a quantity that doesn’t justify an entire auction. By combining assets from multiple sellers into the same event, we can offer more efficient marketing campaigns to our sellers and larger, consolidated listings of specific types of equipment to our bidders and buyers. For these reasons, we conduct five different types of regularly scheduled auctions based on asset types.

Purple Wave's equipment auction calendar

Purple Wave's auction calendar

  • Ag equipment auctions
    Examples of quality agricultural assets include combines, tractors and tillage implements as well as application, forage and seeding equipment. We currently schedule two ag equipment auctions each month.
  • Construction equipment auctions
    Our construction auctions include assets such as backhoes, dozers, excavators, loaders, motor graders and cranes. We currently schedule two construction equipment auctions each month.
  • Government auctions
    Purple Wave currently holds the on-call auctioneering services contract with the Kansas Department of Administration. We frequently work with state and local agencies in Kansas and other states to remarket government equipment. Examples of assets included frequently in government auctions are tractors, salt and sand trucks, police interceptors, ambulances and school buses. Due to the nature of government seizures and surplus, our government auctions often include a wide variety of asset types.
  • Truck and trailer auctions
    Reserved for quality semi-tractors and trailers, our monthly truck and trailer auctions serve the over-the-road tractor-trailer industry.
  • Midwest auctions
    Not all equipment packages comprise assets that fit neatly into the above auction types. For these consignments, we hold a couple Midwest auctions each month. Examples of assets that are included in Midwest auctions are vehicles, smaller trailers and industrial tools.

Featured auctions
In addition to our regularly scheduled consignment auctions, we occasionally conduct featured events. A featured auction is unique because it may be for a single seller or small group of similar sellers, it may be geographically specific or it may be for a certain type of asset. Examples of upcoming featured auctions include the antique tractor auction on February 23, the ag dealer inventory reduction auction on March 7, the Terratrax Excavation liquidation auction on March 20 and the TW Ellis Construction retirement auction on March 22.

By leveraging our regularly scheduled auctions as well as our featured events, Purple Wave can effectively market any size and type of quality equipment consignment.

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Post by R

Purple Wave seeks new territory managers

Wed., Jan. 25, 2012 - 9 am | Richard Bates

Purple Wave is a fast-growing company, each year selling more and more equipment and vehicles at no-reserve auction. In order to continue to more effectively serve our community, we’ve recently updated our careers page with new listings for territory managers in Texas, Oklahoma and Iowa.

Purple Wave’s territory managers build relationships with clients in their areas. In addition to a strong sales background, territory managers must be capable of data capture – submitting proper paperwork with accurate asset descriptions and pictures. These responsibilities require excellent equipment knowledge as well as strong computer skills.

While bid calling skills aren’t necessary for Purple Wave’s Internet auctions, frequent travel is required and impeccable ethical standards are demanded. If you think you have what it takes to join a fast-growing and highly rewarding team of equipment auction professionals, view the careers page for the job descriptions and instructions.

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Post by A

Jim Norris new territory manager for southwestern Missouri and Arkansas

Mon., Jan. 9, 2012 - 5 pm | Aaron Traffas, CAI, ATS, CES

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Aaron Traffas: Hello this is Aaron Traffas with Purple Wave and another Auction Podcast. Today, I’m going to visit with Purple Wave’s newest territory manager, Jim Norris from Overland Park. Jim is going to be serving Arkansas and southwestern Missouri. Hi, Jim, and thanks for joining me.

Jim Norris: Thank you.

AT: Tell me about your background. Where did you grow up and where do you call home now?

Jim Norris

Jim Norris

JN: Well, Aaron, I moved to Kansas – Overland Park, Kansas – when I was 12 years old and spent my formative years there and then went on to K-State and graduated from there. Then I moved to Tulsa and spent 13 years down there selling trucks and construction equipment. After that, I returned to Overland Park and have been there ever since and continued my career in the construction industry.

You come to us with an extensive background in not only the construction industry but also in the equipment auction industry. Tell me about the auction companies for whom you’ve worked in the past and what your role was with each.

Aaron, I’ve been in the auction business about 14 years now. I started out with Richie Brothers as a territory manager in northern Kansas and in the state of Nebraska. After I put my time in there, I went to JJ Kane Auctioneers, a specialized auctioneer with the utility industries. I covered Missouri, Kansas and Nebraska – part of Missouri, Kansas and Nebraska for them, working in the utility industry looking for consignments for auctions. With both those places, I ran the local auctions when we had auctions – live auctions – in my area. Then, most recently, I’ve been with Cat Auction Services where I was a territory manager for Kansas, Missouri and Nebraska again.

Why did you decide to be a part of Purple Wave?

I was looking for a growth-type auctioneer, you know, something where I thought that there was going to be a long future. I think that’s the online auctions now. I had a lot of people talking to me about Purple Wave and I knew people here and had met the owner before and decided to come in and start talking with them. Richard and I talked and it sounded like something that would be intriguing to me and a little bit different than what I’d been doing. I decided to make the jump and come in to the online world and hope that it does grow like I think it’s going to.

Well you’ve been exposed to us now directly for the last three or four days now. What do you think of the company so far?

Well, we really shouldn’t base it on these three or four days, because they just kept me moving back and forth through different offices here. I now know a lot more people than I did. Seeing what they’re doing and how they go about getting it done, I think they’re all headed in the right direction. I’m excited to be here and ready to get started with it.

Great. Well, let’s talk about your your role and your new responsibilities. Go ahead and describe those to us and describe the area you’re going to be covering. What’s going to be an average day for you?

Territory management is what I’m going to be doing here starting off. I’m going to be covering the Springfield, Missouri, area and south into Arkansas. A normal day will probably be a lot of telephone work to start with and then, once I get some contacts in the area down there, traveling to Springfield, Little Rock, Bentonville – those areas, and meeting those people and soliciting some nice consignments from them.

Tell us about some of your personal interests. What do you like to do in your spare time?

Well, I’m a little bit older than most so I’ve got a couple grand kids. Those boys keep me busy when I’m home. I really do enjoy that. I enjoy being around the whole family. Then I’ve got a – I play at golf. I like the game, I’m no expert.

I’ve been speaking with Jim Norris, Purple Wave’s new territory manager for southwestern Missouri and Arkansas. Thanks again, Jim, for joining me today.

Thanks, Aaron.

Find Jim on the web at purplewave.com/jimnorris. Contact him at jim.norris@purplewave.com or call 785.341.5998.

Subscribe to Purple Wave’s Auction Podcast on iTunes. Search iTunes for “Purple Wave” or use the link on the podcast page on our website at purplewave.com/podcast.

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press release

SouthWestern Association announces partnership with Purple Wave

Wed., Jan. 4, 2012 - 5 pm | press release

SouthWestern Association news release

The SouthWestern Association (SWA) is undertaking a new initiative to assist members with used equipment management.

“The SouthWestern Association has a well-earned reputation for helping its members develop solutions that are effective today and important for the long-term. We are excited to expand our work with the association, its staff, and its members,” says Jerrod Westfahl, CEO of Purple Wave.

“Dealers’ ability to identify, integrate and utilize products and services that meet current and future used inventory challenges is one of their key business success factors. Our service fits squarely into the category of options dealers should know about.”

Hard work, integrity, and creativity have grown Purple Wave to the region’s premier equipment auction service provider. Over the course of eleven years, equipment dealers have placed increasing amounts of used inventory in Purple Wave’s auctions. They are drawn to Purple Wave because of the firm’s reputation for professional service, understanding of the key challenges facing today’s dealers, and user-friendly website for both buyers and sellers.

The Purple Wave team consists of 55 professionals who have extensive backgrounds in agriculture, construction, finance and auction management.

SouthWestern’s partnership with Purple Wave gives members several benefits including special members-only auction events and preferential fee structures and service offerings. In addition, Purple Wave shares a modest portion of its revenue from member business to the SouthWestern Association to further support important member services and activities.

“We want to be the dealers’ partner and advocate, helping them solve problems and become more profitable,” says Jeff Flora, CEO of SWA. “We believe the Purple Wave relationship is an important component in fulfilling that mission.”

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Post by A

Auction statistics and website analytics

Tue., Jan. 3, 2012 - 10 am | Aaron Traffas, CAI, ATS, CES

In our radio commercials, brochures and other collateral, we frequently reference statistics like the number of potential bidders and registered customers. Quantifying website traffic can be immensely valuable for sellers, and we recently began sharing some of these numbers publicly in a photo gallery on our Facebook page at facebook.com/purplewaveinc. Let’s take a closer look at some of the statistics that we track and why we feel they’re important.

November 2011 auction statistics

November 2011 auction statistics

Unique visitors
The unique visitors to a website are the number of unduplicated visitors during a period of time. We track our unique visitors each month using Google Analytics. While there are a few technical caveats, that number is essentially the number of potential bidders on the items in our auctions, as each visitor may register to bid. During the month of November 2011, Google Analytics tracked 145,783 unique visitors.

Visits
A single visitor who visits our site twice each day for a month will be counted for 60 visits that month. Visits are counted every 30 minutes, so a visitor remaining on the site for an hour will record two visits. During November 2011, Google Analytics recorded 381,514 visits.

Page views
Another straightforward statistic, page views are simply the number of pages delivered by the website. Each item listing is a page, as is our auction calendar and the auction details pages. During November, we recorded 7,391,597 page views, or a little over 19 page views per visit.

Registered customers
Purple Wave boasts the largest community of bidders on no-reserve Internet equipment auctions, and today we currently have over 76,500 customers who may place bids on the items in our auctions. These bidders know that our no-reserve policy means that when an item is listed in an auction, they have a real opportunity to purchase it without any tricks associated with buybacks or seller reserves.

Bidders per item
Those of us who have been to live auctions know that there are usually two or three people, on average, bidding on any particular item. Occasionally, we notice as many as five or six participants at a time. In November, Purple Wave’s bidding community averaged eight unique customers bidding on each item, with many of the more interesting items seeing even more bidders. More bidder participation by a larger customer community directly translates to higher recoveries for our sellers.

Bids per item
Another interesting comparison to live auctions is the average number of bids per item. An item with a lot of bidding activity may receive six or eight bids before all the bidders are done bidding. Occasionally, an item may receive 12 or 15 bids. Our November average was 17 bids per item.

Bids per bidder
Our bidding community is very active. Bidders who participated in auctions closing in November each placed an average of 9 bids.

Geography
The map on the auction statistics report places a single purple pin at the center of each ZIP code that contained at least one unique bidder. Many ZIP codes contain more than one bidder, but these are only represented by one pin. Google Analytics tells us where the visitors came from, and in November we had visitors from 50 US states as well as 165 countries.

We plan to occasionally look at these types of numbers over time, and when we do you can find them here or on our Facebook page. November’s report can be viewed as a picture or downloaded as a PDF.

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Post by A

Stephens joins Purple Wave, Marnell takes new role

Tue., Dec. 20, 2011 - 12 pm | Aaron Traffas, CAI, ATS, CES

Last month, Customer Service Associate Cindy Marnell took a new position with Purple Wave as our newest sales coordinator. She’ll be working with our current sales coordinators, Tricia Kaupp and Amy Todd, to assist our territory managers. Congratulations, Cindy!

Joining Purple Wave to fill Cindy’s customer service position is Elisha Stephens. Elisha comes to us with a recent bachelor’s degree in business management from Kansas State University. She grew up in a small ag town, helping on a farm from a young age. Welcome aboard, Elisha!

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